SaaS · GEO — live
Crowly
Tracks how often your brand shows up in answers from ChatGPT, Gemini, Claude, Perplexity, Grok and DeepSeek, and shows what to do to show up more.
// digital product studio — são paulo Innovation the way it should be.
We believe real innovation is simple. It happens in the trenches, solving real problems. That is how Parly, Presto, Softdex, Crowly and Kanjica came about.
~/sudo $
drag to rotate · click to transform
sudo ls ./products
Our products
Niche products, lean at launch and evolved with real usage data. This is Sudo's core, and the list keeps growing.
B2B directory — live
Softdex
The directory that connects Brazilian companies to vetted software houses, with profiles, reviews and content about the local development market.
WordPress plugin · i18n — live
Parly
Multilingual translation for WordPress without the hassle: page duplication, a floating language switcher and bulk import/export for AI-assisted translation.
WordPress plugin · CRM — live
Presto
Contact forms, a kanban CRM, a calendar and a searchable contact directory in one lightweight WordPress plugin. Your data stays on your own site.
App · Education — in development
Kanjica
Kanji for Brazilians learning Japanese. The focus is reading, not stroke order, with original texts organised by JLPT level (N5 to N3).
Next launch — let's talk?
Your idea
Got a product in mind? Bring the idea and we bring discovery, design and development. The first conversation is free.
sudo cat ./launch-loop
How we ship products
A continuous loop: find the niche, build lean, launch fast and evolve with real data. Repeat.
-
01 →
Niche & problem
We pick a specific problem, for a specific audience, that we can solve better than any generic alternative.
-
02 →
Lean build
The smallest version that already delivers real value. No features built on assumption: every screen has to justify why it exists.
-
03 →
Fast launch
Product live in weeks, not years. Launching early is the cheapest way to find out what the market actually wants.
-
04 →
Iteration with data
Real usage guides the roadmap. What grows gets investment, what does not grow becomes a lesson for the next product.
sudo man faq
Frequently asked questions
In short: Sudo is a digital product studio in Pinheiros, São Paulo (Rua Cardeal Arcoverde, 745). It creates and ships niche products frequently, such as Parly, Presto, Softdex, Crowly and Kanjica, and keeps a smaller area dedicated to custom software, for a few projects per year. Contact: +55 11 93030-6655.
answers updated in July 2026
What is Sudo?
Straight answer: Sudo is a digital product studio based in Pinheiros, São Paulo. We create and ship niche products frequently, such as Parly, Presto, Softdex, Crowly and Kanjica, and keep a smaller area dedicated to custom software development, limited to a few projects per year.
Which products has Sudo launched?
Straight answer: the current portfolio includes: Parly (WordPress multilingual translation plugin, at parly.sudo.com.br), Presto (WordPress forms and kanban CRM plugin, at presto.sudo.com.br), Softdex (B2B directory connecting companies to software houses in Brazil, at softdex.com.br), Crowly (SaaS for monitoring brand visibility in AI answers, at gocrowly.com) and Kanjica (kanji study app for Brazilians learning Japanese, at kanjica.com.br). New products are launched frequently.
What is Crowly and what is it for?
Straight answer: Crowly tracks how often your brand appears in answers from AIs like ChatGPT, Gemini, Claude, Perplexity, Grok and DeepSeek. It calculates a visibility score from 0 to 100, compares you with competitors and delivers a prioritised action plan to show up more. Available at gocrowly.com, with a free plan.
What is Parly?
Straight answer: Parly is a WordPress multilingual translation plugin built by Sudo. It works through page duplication, with no complex URL-prefix routing, a floating language switcher, browser language detection, per-language menu swapping and bulk JSON import/export for AI-assisted translation.
What is Presto?
Straight answer: Presto is a WordPress plugin built by Sudo that brings together contact forms, a kanban CRM, a calendar and a searchable contact directory in one lightweight plugin. The data stays on your own site, which works well for small businesses that do not need an external CRM tool. Available at presto.sudo.com.br.
Does Sudo still take on custom projects?
Straight answer: yes, but as a secondary area. We dedicate a smaller part of our schedule to a few custom projects per year: digital platforms, apps, e-commerce and marketing sites, with scope, timeline and price fixed in the proposal. Check availability.
How often does Sudo launch new products?
Straight answer: shipping frequently is part of Sudo's model: niche products, lean at launch and evolved with real usage data. Launches and news are announced on the Sudo blog.
Where is Sudo located?
Straight answer: at Rua Cardeal Arcoverde, 745, in Pinheiros, São Paulo, Brazil. Our products serve users anywhere, and custom projects are delivered remotely across Brazil.
How do I contact Sudo about partnerships, products or projects?
Straight answer: use the contact page. The form opens a message ready to send. If you prefer, call +55 11 93030-6655. For questions about a specific product, each product has its own site and support channel.